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Why BussQ
The products were based around interviews with construction workers. The project was delivered ‘on-brand’, to high client satisfaction, and in line with BussQ’s style guidelines.

The client specified a conversational style for each of the spots in order to simplify the complexities of superannuation and financial advice. In response to this, Fotomedia devised videos based around simple visual and storytelling devices such as simple, easy-to-read graphics and a casual interview style.