ASSET FINDA

BRIEF

 

Asset Finda is a global software solution that provides real time asset and infrastructure management. Fotomedia were tasked with producing a complex software story, a promotional video that had to clearly communicate the Asset Finda product. The video also had to position the company as a worldwide force within the software industry.

 

EXECUTION

 

The approach taken was to combine live vision with animated motion graphics, keeping the look and feel global and also futuristic reflecting the company strap line “See Tomorrow Today”. The tone of the narrative is inspirational, international with cinematic music matching the big city wide shots, aerial and time-lapse footage.

 

Fotomedia filmed footage for this project in Brisbane, Gold Coast and in the USA. The creative treatment to overlay motion graphic text tracked to the footage, as well as other motion graphic elements over the video footage showcased Asset Finda as a leading software product in a digital age.

 

The final video product is housed within the Asset Finda website.

Asset Finda
CLIENTS
Australian Government Preferred Supplier

PREFERRED SUPPLIER
D277019950

City of Gold Coast Preferred Supplier

PREFERRED SUPPLIER
LG314/411/16/008

Queensland Government Preferred Supplier

PREFERRED SUPPLIER
DETE SOA 101401