BRIEF

 

Fotomedia was engaged by City of Gold Coast to produce a series of ‘City Stories’ television commercials to promote the Gold Coast, one of which was the story of Trevor Hendy.

 

EXECUTION

 

The short television commercial was filmed handheld showcasing scenes of Trevor Hendy’s lifestyle among the waves, with his board, having a shower and admiring the surf. This was used as overlay while Trevor tells his story about why he loves the Gold Coast. The City Stories television commercials maintain a warm genuine vibe and together formed an effective campaign.

City of Gold Coast