Create a 30 second animated television commercial for the Great Beginnings Early Learning Centres that reflects the branding and core elements of the business.




G8 Education employed the animation services of Fotomedia to bring Great Beginnings characters to life in a short animated commercial. Fotomedia took the existing line-drawn characters of the company’s branding and created a side-scrolling story resembling a day-in-the-life of a child at a Great Beginnings Centre. A combination of 2D and 3D animation software was used to hand-draw each character, as well as create the 3D camera movements of elements such as doors and foreground grass.

G8 Education