GOLD COAST

BRIEF

 

The City of Gold coast required Fotomedia to produce a video that was to be shown to possible overseas investors in the Gold Coast. We produced a cross edit of live action footage and animation for both the middle east and Chinese markets.

 

EXECUTION

 

Fotomedia has an extensive library of Gold Coast footage that was utilised, as well as specific vision that was shot for this edit. The statistical information was then made into an dynamic animation to help convey the important facts the City of Gold Coast wanted to convey. Maps were created for both China and the Middle East and placed in a 3D environment and a camera animated across the map, following a ‘light streak’ to create kinetic, engaging imagery for the information.
*The above video is only the animated excerpt from the whole video.

City of Gold Coast