Digicel Plus

The Client

Digicel is a mobile, internet and entertainment provider founded in Jamaica in 2001 and now operating across the Caribbean and Central America. A Fotomedia client since 2013, Digicel’s bold branding and upbeat style make every project a pleasure.

The Challenge

Digicel needed an energetic promotional video for Digicel Plus, its new home entertainment service bundling lightning-fast fibre internet and TV. The concept had to stay true to Digicel’s brand guidelines while standing out and grabbing the attention of the Caribbean market.

The Solution

Fotomedia developed a concept that blended live-action film with motion graphics, showing a family experiencing the “magic” of Digicel Plus. By compositing the footage with dynamic, brand-aligned visual effects, we turned the service’s benefits into real-life superpowers.